Leadership Team

Eng. Wisam Al Mufti, CEO

As CEO and Founder of Visuals Attraction in Dubai, the first Arabian company specialized in immersive theaters, Wisam brings many years’ experience of leadership, design, project direction, consultancy and engineering to the company.

With a BSc in Electrical Engineering, and a career that has included successfully delivering many planetariums and immersive theaters, his approach to specialist immersive theater and experience design gives our clients access to visionary design, exceptional technologies, and the assembly of the very best teams for project delivery and local technical support for GCC.

Ian Dyer, International Commercial Manager

Leading business development and project design at Visuals Attraction since 2016, Ian’s career in the immersive theater and experiential technology market has seen him work on many of the industry’s high-profile projects including American Museum of Natural History (New York), Gates Planetarium at Denver Museum of Nature and Science, California Academy of Science, Cosmonova at Swedish Museum of Natural History, Enterspace VR (Sweden), Adler Planetarium (Chicago), Moscow Planetarium – and many more.

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